Label SJ

Label SJ was a sub-label established by <a href="https://kpopping.com/company/SM-Entertainment">SM Entertainment</a> exclusively for the boy band <a href="https://kpopping.com/profiles/group/SUPER-JUNIOR">SUPER JUNIOR</a>. It was created on November 6, 2015 for the group's 10th year anniversary. The label is independently and wholly responsible for SUPER JUNIOR’s albums production and management of all group, unit, and individual activities. In March 2023, with the implementation of SM 3.0 restructuring of the company's business strategy, Label SJ was folded back into SM and absorbed into the label's production center 5 (Wizard Production), which also manages <a href="https://kpopping.com/profiles/group/EXO">EXO</a> and <a href="https://kpopping.com/profiles/group/RIIZE">RIIZE</a>.